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How To Find the Best Jewellers in Australia: An Essential Checklist

July 11, 2024

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Australia is home to some of the finest jewellers in the world, from decadent luxury boutiques to talented local artisans. 

If you’re planning a new purchase to add to your collection, or a beautiful gift for that special someone, finding the best jewellers in Australia is essential. But with almost 4,500 jewellers currently working in Australia, finding the right one can feel overwhelming! 

This essential checklist will guide you through the entire process. You’ll learn how to choose a jeweller who aligns with your vision and delivers the perfect piece that will be treasured forever.

Table of Contents

  • 1. Decide on Your Budget and Preferences
  • 2. Balance Quality and Cost
  • 3. Consider Different Types of Jewellers
  • 4. Understand Your Jewellery’s Materials
  • 5. Explore Your Local Area
  • 6. Identify Quality and Craftsmanship
  • 7. Dig Deeper Into Quality and Service
  • 8. Research Your Jeweller’s Reputation
  • 9. Schedule a Personal Consultation
  • 10. Final Tips From Our Experts

1. Decide on Your Budget and Preferences

Rings on flowersStarting your journey towards finding the best jewellers in Australia begins with understanding your preferences. 

First, define the purpose of your purchase. Is it a timeless engagement ring, a sentimental gift, or a statement piece for yourself? Next, establish a realistic budget. Jewellery spans a broad price range, so determine your comfort zone from the outset. Consider your style too. Are you leaning towards classic elegance, modern trends, or one-of-a-kind creations?

By pinpointing your needs and the intention of your purchase, you'll be well on your way to finding a jeweller who can bring this vision to life.

2. Balance Quality and Cost

Striking the right balance between budget and quality is key. While cost matters, prioritise genuine materials and skilled craftsmanship. Explore pre-owned or antique options for a more budget-friendly approach. Additionally, many jewellers offer payment plans, making a significant purchase more manageable. Planning your finances ahead of time is the ideal starting point on your journey. 

3. Consider Different Types of Jewellers

jeweller and diamond

Finding the right jeweller is like finding the perfect outfit – it depends on your style and budget. Here's a breakdown of different jewellers to help you choose:

Luxury Brands

Pros: Well-known names offer craftsmanship, classic designs, and excellent customer service,

Cons: Price tags can often be significant, reflecting the brand’s high-profile status.

Independent Artisans

Pros: Offer unique, handcrafted pieces with a personal touch and often competitive pricing.

Cons: Their selection may be limited compared to other larger retailers.

Local Boutiques

Pros: Welcoming atmosphere, curated selection from various designers, and support for your local community.

Cons: Again, their inventory may be somewhat smaller than large chains.

Online Jewellers

Pros: Buy jewellery online in Australia and enjoy a simple and often affordable experience plus access to a comprehensive selection.

Cons: Lacks the in-person experience of trying on pieces and receiving expert advice.

4. Understand Your Jewellery’s Materials

Next up, consider the metals and gemstones. This choice significantly impacts your jewellery's aesthetics, price, and durability, with each offering unique benefits. 

Gold is a timeless choice, available in classic yellow (comprising nearly half of all Australian jewellery sales at 46%) alongside white and rose gold. Choosing the best gold jewellery in Australia ensures responsible practices and a piece that will stand the test of time. 

Platinum boasts a naturally white colour and exceptional durability, making it a popular choice for engagement rings. Silver is a budget-friendly option with a classic look, but can tarnish over time. 

When it comes to gemstones, the options are endless! From the brilliance of diamonds and the timeless sophistication of pearls to the captivating fire of sapphires and the rich vibrancy of emeralds, there's a perfect gemstone waiting for you to discover. 

Research different types to find one that aligns with your personal style and complements your everyday life. Consider factors like hardness (important for everyday wear), colour preferences, and symbolism, such as birthstones. By understanding the materials, you'll be well-equipped to make smart and informed decisions, and ultimately, find a piece you'll cherish for years to come!

5. Explore Your Local Area

Classic diamond engagement ring

Australia's diverse jewellery scene offers unique options across each state. Here's a glimpse into what you might find:

Jewellers in Melbourne

We love Windfall Jewellery for its unique mix of elegance and edge. Specialising in ethically sourced diamonds, moissanite, and sapphires, the Windfall Jewellery team offers unique collections and a bespoke engagement ring design experience in their Melbourne studio, all prioritising sustainability and locally sourced materials. 

Another Melbourne favourite, Simon West Fine Jewellery offers handcrafted engagement rings, wedding bands, and other pieces. Established in 1999, they combine Art Deco inspiration with modern expertise in Melbourne's renowned diamond district.

Jewellers in Sydney

Specialising in bespoke engagement rings and exquisite fine jewellery, Affinity Diamonds has a passion for creating timeless heirlooms. For decades, they've meticulously sourced the finest diamonds, ensuring brilliance that lasts a lifetime. Visit their Sydney boutique, featuring on-site workshops to get a glimpse into the magic of their jewellery creation!

SARAH & SEBASTIAN blends Australian inspiration with German precision. Founded in 2012 in Sydney, by the designer couple, their jewellery marries avant-garde design with ethical practices. Think ocean-inspired pieces and a commitment to local manufacturing, all crafted in their workshop or by trusted RJC partners. Explore their Sydney, Melbourne or Brisbane stores,  spaces designed for discovery, piercing, and even creating your dream engagement ring

Jewellers in Queensland

Bentley De Lisle, with over 30 years of experience, curates a collection of timeless pieces perfect for any occasion. Explore their Brisbane showroom and discover dazzling gemstones and expertly crafted jewellery that will become cherished additions to your collection.

For John Calleija, the founder of Calleija, jewellery is an art form. From a young apprentice to a world-renowned designer, his passion for exquisite design and meticulous craftsmanship is evident in every Calleija creation. Now, the Calleija family has grown, including in-house master jewellers who share John’s passion for one-of-a-kind pieces, collaborating with clients to bring their visions to life. Calleija’s dedication to quality extends beyond materials - the recently unveiled artisan workshops allow customers a glimpse into the creativity behind each piece.

Jewellers in South Australia

For six years straight, Adelaide's Everett Brookes has taken the crown for Australia's best diamond engagement and wedding ring jeweller. Their philosophy? Every ring should be a unique symbol of love. They combine the creative vision of clients with the expertise of their award-winning jewellers, David Everett and Ian Brookes. Expect a collaborative design process, meticulous handcrafting, and incredible quality on their creations.

Also consider Class A Jewellers for their commitment to unparalleled quality and exquisite craftsmanship. Witness the magic firsthand in their on-site workshop, where skilled jewellers transform your dreams into reality. As a family-owned business, Class A Jewellers carries their passion for jewellery through generations, all committed to crafting your perfect jewellery. 

Jewellers in Western Australia

Perth's Stefan Diamonds boasts a century-long legacy of exceptional jewellery. Their in-house experts curate breathtaking diamond and gemstone collections, ensuring each piece radiates brilliance and celebrates love with the signature "Stefan sparkle." As Perth's leader in engagement ring selection, their CBD boutique offers an unparalleled selection, making them a top choice for those seeking dazzling jewellery. 

Stelios Jewellers also stands out in Perth with its dedication to bespoke, art-deco-inspired pieces and classic, timeless designs. Their experienced jewellers create stunning collections or collaborate with you to craft a unique heirloom. From diamond selection to meticulous creation, Stelios prioritises a pressure-free experience, ensuring every piece reflects your vision

Jewellers in Tasmania

Nestled in a cosy studio on Tasmania's northern coast, Nicole Viney Jewellery offers a unique experience. Each handcrafted piece reflects a unique aesthetic, capturing the essence of its wearer. Nicole specialises in bespoke creations, crafting one-of-a-kind treasures that embody your vision. Whether you dream of a new design or a cherished heirloom redesign, Nicole's passion for the natural world translates into stunning pieces that tell Tasmania’s story. 

Another of our favourites, Claudia Jewellers is more than a jewellery brand; it's a love letter to the island that brought Scott and Freya, the founders, together. Inspired by the beauty that surrounds them, they craft exquisite pieces that capture the essence of Tasmania. Their commitment goes beyond design - exceptional service and ethically sourced materials are at the heart of their promise.

6. Identify Quality and Craftsmanship

Once you’ve identified your budget and the type of jeweller you’re searching for, it's time to begin researching your prospects, prioritising quality and artistry. 

The materials used in your jewellery significantly impact its beauty and longevity. Look for jewellers who use well sourced gold, platinum, and gemstones. 

If you’re shopping in-store, examine the piece closely. Are the settings secure, holding gemstones firmly in place? Is the finish polished and free of imperfections? This attention to detail signifies a commitment to quality.


7. Dig Deeper Into Quality and Service

jeweller working

It’s important to understand the way in which your potential jeweller works and the values and policies that will inform your working relationship. 

Ask about their commitment to ethical and sustainable sourcing, ensuring your piece reflects responsible practices that are important to you. Inquire about construction techniques and materials, looking for secure settings and flawless finishes - hallmarks of meticulous craftsmanship. If you crave a one-of-a-kind masterpiece, seek out jewellers known for pushing creative boundaries.

Finally, prioritise excellent customer service. A welcoming and knowledgeable staff should be happy to answer your questions and address any concerns you may have. Understanding their return policies, warranties, and repair services provides peace of mind and demonstrates the jeweller's commitment to your long-term satisfaction.

8. Research Your Jeweller’s Reputation

A jeweller's reputation speaks volumes. Check online reviews and industry memberships (e.g., The National Council of Jewellery Valuers and/or The Jewellers Association of Australia (JAA)) to gauge their customer satisfaction and expertise.

Excellent customer service is paramount. The jeweller should answer your questions patiently and address any concerns you may have. Look for clear return policies, warranties, and repair services.

Ask friends, family, or colleagues for recommendations on jewellers they've had positive experiences with. Lastly, check their social media presence. Explore a jeweller's Instagram and Facebook to get a sense of their style, collections, and customer engagement.

9. Schedule a Personal Consultation

woman on laptop-1

Don't underestimate the power of a personal consultation! Scheduling one allows you to truly connect with the jeweller and their expertise. 

Come prepared with questions, the more you ask, the more informed your decision will be. A knowledgeable jeweller will be happy to educate you on the intricacies of jewellery, from the materials used to the craftsmanship involved. Don't be shy – ask about everything! This is also your chance to get a closer look. 

Inspect the jewellery meticulously, especially for any flaws in precious stones like diamonds. And finally, the best way to know if a piece is truly the one is to try it on! See how it feels and complements your personal style. A personal consultation allows you to transform the jewellery buying experience from a simple transaction into a collaborative and creative experience.

10. Final Tips From Our Experts

Don't forget about the journey beyond the purchase! Inquire about the jeweller's after-sale services, including cleaning, repairs, and valuations. These services ensure your cherished piece continues to sparkle for years to come. 

Consider covering your newly acquired piece with jewellery insurance. Arranging cover against loss, theft, or damage can be a sensible choice to ensure your jewellery is enjoyed for years to come. Learn more in our Ultimate Guide to Jewellery Insurance

Finally, remember that finding the right jeweller can be a fun and rewarding experience! Embrace the process of discovery, ask questions, and celebrate the moment you find a special piece that reflects your unique style and tells your story.

Conclusion: Enjoy Your Journey of Discovering the Best Jewellers in Australia! 

Finding the best jewellers in Australia is an exciting journey. By considering your needs, budget, and preferences, you can narrow down your search. Use this checklist and jewellery buying guide to ensure you choose a reputable jeweller that offers quality craftsmanship, exceptional customer service, and stunning pieces you'll cherish forever! 

Now that you're equipped with the knowledge to find the perfect jeweller, it's time to consider insuring your new piece. JewelCover offers comprehensive jewellery insurance in Australia to cover your collection against loss, theft, or damage. 

Get a free quote online today and speak to our jewellery experts for further assistance. Let JewelCover take care of insurance while you explore the best jewellers in Australia and celebrate life's special moments!

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This article is advisory in nature and is offered as a resource to be used together with your professional insurance advice. It is an overview only and is not intended as a substitute for consultation with your insurance advisor or other professional advice.

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